Royal Mail Tmall Store

About this marketplace

The Royal Mail Tmall store sells British brands and products on Tmall, the largest marketplace in China. Royal Mail buys your products at an agreed price in Sterling, which covers logistics, duties, marketplace commission fees, translations and product listings, customer services and more. There is an automated English language sign-up page. 

  • Registered users:
    400.0 million
  • Commission:
  • Membership fee:
  • Logistics support
    Fulfilled by marketplace
    Fulfilled by seller

Special deal for UK businesses

We’re working hard to get a deal in place.
Apply now via DIT

To get this deal

E-commerce adviser tip

E-commerce adviser tip

An easy, low-cost and rapid way for sellers to establish a presence on an online marketplace in China. Your export plan must include a budget to create a social media presence on digital channels outside Tmall Global. Your brand is required to be trademark registered in the UK.

Before entering the Chinese Market, it is highly recommended that you register your trademark with the Chinese Trademark Office.

You will need to set aside a reasonable marketing budget per year in order to sell successfully in China, so this platform is generally more suitable for larger, more established companies.

UK businesses wishing to apply, need to be either the brand owner or authorised to sell the brand.

more about this marketplace

More about this marketplace

Registered users
400.0 million
Who else sells here?
Boden, Brompton, The Cambridge Satchel Company, Waitrose
Product positioning
cross Economy
ok Mid-Range
ok Premium
ok Luxury
Ways to sell
ok Seller
ok Wholesale

Who are the customers?

About the customers

Tmall demand is marginally higher in females, and the dominant age group is 25 to 45.

Customer support

cross Email
cross Help Centre
cross Social Media
cross Telephone
cross Tutorials
ok Webchat
8am to 12am (China)

How about fulfilment and delivery?

Logistics support
ok Fulfilled by marketplace
ok Fulfilled by seller
Parcel tracking required by the marketplace

What costs will I pay this marketplace?

One-off registration fee
GBP 2,500.00
Membership fee
Listing fee
on boarding

What does the marketplace need me to do?

Organise translation
cross To negotiate with the marketplace
cross To apply to join
cross For product content
cross For seller support
Set up
cross A local bank account
cross A local company
cross A local address to handle returns
Agree to
cross Product exclusivity terms
Upload product details via
ok API
ok Content Management System
ok Spreadsheet/CSV

How will I get paid?

Payments terms
45 days

What help do they give sellers like me?

Marketing and merchandising

A variety of marketing services are available that can be tailored to budgets and related requirements.

Seller support

ok Email
cross Help Centre
cross Social Media
ok Telephone
cross Tutorials
cross Webchat
9am to 5.30pm (UK business hours)

Interested in this marketplace?

Apply now via DIT

To get the special deal


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