Exporting to France
Opportunities across sectors
With a population of 64.7 million (IMF, 2019), a strong industrial base, and many large national businesses, France offers good export potential. Aerospace, automotive, energy, transport, agriculture and food are all large sectors. France hosts some of the biggest international trade fairs, offering access to French and international buyers.
Broad and sophisticated consumer base
The French consumer base is varied and sophisticated with high spending power. There is good potential for quality, carefully-packaged and competitively-priced products. Growing interest in responsible consumption as well as healthy and sustainable products also presents opportunities.
Expanding online sales potential
France is the third-biggest e-commerce market in Europe after the UK and Germany. Amazon receives on average 28.8 million unique visits by French shoppers each month (FEVAD, 2018). eBay, La Redoute (fashion), Cdiscount (electronics) and other on-line retailers also offer popular and established routes to the consumer.
Opportunities for exporters
There are opportunities for UK companies across a broad range of industries. Our trade advisers in France have identified particular opportunities for UK businesses in the following sectors
Growth potential for offshore wind
By 2023, France aims to have 3GW of bottom-fixed and 100MW of floating offshore wind power installed. This growing demand offers opportunities for service and maintenance suppliers and sub-contractors.
Demand for UK expertise
The UK is the world leader in offshore wind with more installed capacity than any other country (WEF, 2019). UK firms with expertise are well-placed to help project developers and subcontractors in France.
Food and drink
Increasing demand for convenience foods
With a turnover of €19 billion in 2018, a 160% increase in value in 10 years, this segment of the industry is growing (CHD Expert, 2019). This offers opportunities for UK convenience food suppliers, particularly those using ingredients that can stand up to scrutiny.
New demands and trends
France is Europe’s second largest consumer of organic food and drink, after Germany (Agence Bio, 2019). New trends include vegan wine and and low-sugar energy drinks, offering opportunities to UK suppliers in these fields.