Exporting to Brazil

Brazil and the UK have long historical ties in trade and investment. The largest South American economy, Brazil has a familiar, European-style business culture. Total trade between the UK and Brazil was worth £5.8 billion in 2018, a 4.7% increase from 2017.

Major economic force

Brazil is the largest economy in South America. Brazil has a strong business base and modern banking system, with the presence of the world’s largest banks. Brazil’s GDP is set to grow around 2.1% in 2019.

Expanding consumer market

Brazilians are early adopters, with 59% of the population showing interest in technology developments. Brazilian consumers are shopping online more and more, with every category showing consistent growth in the last few years.

Government policy

The environment for exporters should improve under the new government of Jair Bolsonaro, whose priorities include improving Brazil’s business environment and reducing barriers to trade.

Ease of doing business

109th

out of 190 countries, World Bank 2019

Currency

Brazilian real

Business language

Brazilian Portuguese

You are likely to need a translator

GDP per capita

$8,968

IMF, UK is $42,588

Economic growth

1.1%

IMF, 2018

Time zone

GMT -4

Opportunities for exporters

In 2018, UK total exports to Brazil improved by 2.7%, reaching £3.2 billion (up from £3.1 billion in 2017). Goods exports represented 66% of the total UK exports to Brazil in 2018.

Doing business in Brazil

Tax and customs

Import regulations

Brazil has a complex system of regulation for imports. Multiple government agencies are involved.

You should seek advice from a legal professional or import agency before exporting to Brazil.

The British Chamber of Commerce in Brazil has a number of members offering legal advice and services to companies exporting to Brazil.

Alternatively contact DIT Brazil for advice.

Protecting your business

Intellectual property

As a first step, we advise you to speak to an intellectual property lawyer if you think you need patent protection when exporting.

Brazil is a member of the World Intellectual Property Organisation (WIPO), and legal provisions are generally consistent with international standards.

Next steps

DIT can advise you on doing business abroad, and help put you in touch with other people who can help such as lawyers and distributors.