BITSUL LTD

Parpera challenger bank homepage

Product expertise for an early-stage Australian digital bank

Engaged with the founder of Parpera and discussed the process of building challenger banks as he was about to embark on the planning and development phase after already completing discovery and research on the market and customer needs. As the area was an underserved market, they wanted to use experienced product expertise to ensure a quick and efficient product roadmap and requirements so they could build an MVP and test with customers.

Using the market, customer research and foundational Jobs-to-be-done work already done by the client, we constructed a roadmap with an Alpha version of the digital banking app as the first milestone. This contained all the components that would allow the team to test an end-to-end transaction using a debit card in a store and display the transaction in the app. As part of the work, we created detailed feature briefs outlining specific build requirements for the key features and walked the founder, engineers and design team through.

https://www.parpera.com/

Company details

Industry:
Financial and professional services