BOXHALL MARKETING LTD

Organic performance graph

Informational Website

- Pick and prioritised the right keywords, and implemented processes in place for each 'new' page that was initiated (whilst revisiting old pages to make sure they were up to scratch).

- Set up internal linking opportunities to ensure relevant pages were linked together.

- Deleted 'thin' pages that were not serving the overall website and merged pages that made sense (removed pages that didn't).

- Established writing guidelines to ensure the content team knew the right type of content to publish (and also why).

- Carried out several technical audits to uncover any major technical issues, the website was relatively free of any major faults in fairness but we cleaned up the core web vitals.

Company details

Industry:
Automotive