SWC PARTNERSHIP LTD
Eurowings Brexit Tactical Advert
Following Theresa May's Brexit deal being rejected, The House of Commons voted against a second referendum, followed by the Government requesting the EU to delay Brexit.
Challenges:
Founding Partner Simon Cristal added: "Being able to implement a campaign like this in a matter of hours is a true reflection of our agile processes and the proactive team at SWC. Real-time marketing resonates very well with consumers and generates coverage for brands by out shining their competition, not outspending them."
Solutions:
The tongue-in-cheek ad went live on Friday the 15th of March, across social media and was published in key European newspapers.
Impact:
Millions of impressions achieved, reshares & engagement.
Company details
- Incorporated:
- 17 April 2014
- Industry:
- Leisure and tourism