RUSTY MONKEY LIMITED

Together we have created a formidable brand that has stayed strides ahead of the competition in the challenging world of B2B security marketing.

We've helped them refine their brand over this time. More recently we've gone right back to basics. A few days of Golden Circle marketing discussion and reflection in the Lake District and we had the building blocks of a new company philosophy. It was vital to get to the very root of what drives Smoke Screen, why they do what they do.
'We believe that a feeling of safety and security is a basic human right.'

From there we were able to create a new Tone of Voice for the company and feel that their message is now much more cohesive. In turn the ToV guidelines helped craft new copy for them, copy which has been used to apply for (and win!) industry awards.