KBC PUBLIC RELATIONS & MARKETING LTD.

As the ice melts, the kayaking begins...

British Columbia Heli-Glacier Group Trip.

KBC hosted a group of four high-profile UK and Irish media; Elite Traveler Magazine, National Geographic Traveller Magazine - Adventure Travel Guide, City A.M. Magazine and The Sunday Irish Independent (15th – 20th June 2018) on an exclusive press trip to showcase high-end twin centre travel in British Columbia, promoting accessible wilderness and exclusive glacial adventure activities within easy reach the vibrant city bases of Vancouver and Whistler.

The aim of the trip was to encourage visitors to head further afield and to secure the promotion of new, high-end heli-adventure product with key UK tour operator partner Scott Dunn.

kbc researched and produced a luxury week-long itinerary that included brand new Heli-Glacier Kayaking with Compass Heli Tours and Heli-Ice Cave Exploration with Headline Mountain Holidays, paired with high-end hotel stays, soft adventure activities and culinary experiences.

https://www.kbc-pr.com/case-studies/introducing-a-new-adventure-experience-to-the-uk/

Company details

Incorporated:
03 March 2000
Industry:
Leisure and tourism
“On a tour of British Columbia that took in the most awe-inspiring scenery, our trip heli-kayaking with Compass Heli Tours was truly unforgettable. The experience showed us the most spectacular views and our 60-minute helicopter ride over lakes and mountains, splashing around in the kayak on the bright blue 'ice slushy' glacial melt and our visit to a swimming hole in the middle of nowhere were all once-in-a-lifetime experiences. Thanks KBC for organising every last detail – it made it possible to keep to a packed itinerary showcasing the very best of British Columbia on a trip that took in luxury hotels and spas, sublime Canadian food and wine, whale watching and a high-altitude outlook of the Coast Mountains from float plane, helicopters, chairlifts, Grouse Mountain's Eye of the Wind and even the very top of a cable car. It really was a top view, all round.”
Jenny Forsyth Freelance Journalist - City A.M. – The Magazine