A Healthier Earth: Scaling climate tech solutions

A Healthier Earth wanted help developing its narrative and messaging, and a targeted programme to get in front of its core audience of carbon credit buyers, potential partners and investors.

We created a new brand narrative alongside an integrated communications strategy and activation plan that translated its interesting but complex tech-agnostic model into clear benefits for audiences.

Working closely with the founder, we developed a new tone of voice to help position A Healthier Earth as a climate tech leader, building profile with a digital-first strategy focusing on LinkedIn and online media. We launched this strategy at UNFCCC COP28, creating on-the-ground video content for social channels and landing a BBC News interview.
Since then, we’ve delivered thought-leadership content across earned and owned channels directly resulting in partnership leads for the business.

208% growth in LinkedIn followers
6% average engagement rate across LinkedIn content