Westfield USA Digital Advertising Deployment

In what is being seen as a game-changer for the digital out-of-home sector in the US, Westfield is in the process of replacing their traditional paper-based advertising furniture with a network of freestanding 75” LCD Pods in 17 of their malls.

The first phase of the project included the following:

147 Double-sided Indoor Units
18 Double-sided Indoor Tall Units
3 Single-Sided Indoor Units
1 Wall-Mounted Indoor Unit
54 Double-sided Outdoor Units

All units were designed and manufactured in the UK and then assembled in the US by Esprit Digital.

These stunning new pods have been deployed in a variety of formats for both indoor and full outdoor use. They incorporate the latest Cortex thermal and remote management technology, virtually eliminating physical maintenance visits. Almost any issue can now be resolved from our Network Operating Centres around the world. As well as full audience measurement, the pods have built-in iBeacons and ClearSpace™.