Rakuten

Website:
http://www.rakuten.jp
Markets:
Japan
Registered users:
105 million
Commision:
8 - 12%
Membership fee:
JPY 19,500 monthly
Special terms

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About this marketplace

Rakuten is the world's fourth largest online marketplace and the leading platform in Japan. It helps UK companies develop their brand presence and offers them a choice of four store management plans, as well as the option to sell directly to Japanese consumers. 

Product positioning
EconomyAvailable
Mid-RangeAvailable
PremiumAvailable
LuxuryAvailable
Ways to sell
SellerAvailable
WholesaleNot available

Who else sells here?

Adidas, Birkenstock, Burt's Bees, Clinique, Dr. Martens, Forever 21, Levi's, Neal's Yard, New Balance, Revlon, The Body Shop

E-commerce adviser tip

Sellers will need the services of a third party company to provide the legal and financial entity in Japan necessary to trade on Rakuten. Sellers must arrange with their chosen service provider to receive payment in Japanese Yen and convert to Sterling. Rakuten works with a group of partner service providers such as Brangista, Café 24, EC Robo, I-Order and TransCosmos. These companies can also provide final mile delivery and returns services. Engaging a third party service provider will incur additional costs.

As a minimum present experience in e-commerce at domestic level is required. 

UK businesses wishing to apply, need to be either the brand owner or authorised to sell the brand.

About the customers

Rakuten is a well known popular Japanese marketplace offering a wide range of consumer products to Japanese consumers at all ages. With a population of around 127 million, Japan's consumers are educated and sophisticated, as well as being price conscious with an eye for exceptional customer service and quality.

Customer support
EmailAvailable
Help CentreNot available
Social MediaNot available
TelephoneNot available
TutorialsNot available
WebchatNot available

Open times

9am to 6pm (UTC+9), Mon to Sun

About fulfilment and delivery

Logistics support
Fulfilled by marketplaceNot available
Fulfilled by sellerAvailable

Parcel tracking required by the marketplace

Yes

How you can join

Organise translation
To negotiate with the marketplaceNot available
To apply to joinNot available
For product contentAvailable
For seller supportNot available
Upload product details via
APIAvailable
Content Management SystemAvailable
Spreadsheet/CSVAvailable
Set up
A local bank accountNot available
A local companyNot available
A local address to handle returnsNot available
Agree to
Product exclusivity terms Not available

How you'll get paid

Payments terms
15 days
Currency
GBP, JPY

How they'll help you

Marketing and merchandising

There are 4 service levels of store management available. There is a monthly cost for management that is additional to the fees a UK seller will need to pay to its service provider.

- Entry Plan (JPY 19,500)
- Lite Plan (JPY 39,800)
- Standard Plan (JPY 50,000)
- Mega-Shop Plan (JPY 100,000)

Sellers can also buy performance marketing packages for search and/or banner advertising.

Seller support
EmailAvailable
Help CentreNot available
Social MediaNot available
TelephoneNot available
TutorialsNot available
WebchatNot available

Open times

9am to 6pm (UTC+9), Mon to Sun

Navigate to full profile of Rakuten
Special terms

We’re working hard to get a deal in place.

Apply now