Kuwait, Oman, Saudi Arabia, United Arab Emirates
Registered users:
2.5 million
15 - 50%
Membership fee:

About this marketplace

Mumzworld is the number one mother, baby and child e-commerce platform in the MENA region. Mumzworld is not a marketplace and was founded in 2011 with the vision to give families in the Middle East one place to search, compare, and buy from a wide range of leading local and global brands, all from the comfort of their homes and offices.

Product positioning
Ways to sell
SellerNot available

Who else sells here?

4Moms, Baby Jogger, Baby Zen, Bubblebum, Chicco, Childs farm, JoJo Maman Bébé, Madela, Philips Avent, Purflo, Shnuggle, Skip Hup, Snuz, Teamson kids, Tommee Tippee, Tutti bambini, Waterwipes

E-commerce adviser tip

Mumzworld is not a marketplace per se, but they are the leading e-commerce website for the mother, baby and child segment in the MENA region. They work on three different business models:

Direct purchase: standard wholesale buying where Mumzworld is the retailer.

Ecommerce consignment: vendor sends inventory to Mumzworld; they list inventory on the platform and pay only when inventory sells, with the option to return anything unsold.

Back-to-back: This option is only open to brands who have distributors in the Middle East. Mumzworld lists the inventory on their platform. When a customer orders, the platform raises a PO for the item with the distributor in the ME, who has 1 business day to deliver the relevant item to Mumzworld, who then forward the item to the final customer.

For the consignment and back-to-back models, Mumzworld commissions range from 15-50% depending on the type of product and whether or not they have exclusivity in the region.

About the customers

Mumzworld serves the mother, baby and child segment, from pregnant mums-to-be, to new mums and mums with growing families.

Customer support
Help CentreNot available
Social MediaNot available
TelephoneNot available
TutorialsNot available

Open times

8:00am to 8:00pm (GMT+3), Sunday - Thursday

About fulfilment and delivery

Logistics support
Fulfilled by marketplaceAvailable
Fulfilled by sellerNot available

Parcel tracking required by the marketplace


How you can join

Organise translation
To negotiate with the marketplaceNot available
To apply to joinNot available
For product contentNot available
For seller supportNot available
Upload product details via
APINot available
Content Management SystemNot available
Set up
A local bank accountNot available
A local companyNot available
A local address to handle returnsNot available
Agree to
Product exclusivity terms Not available

How you'll get paid

Payments terms
60 days

How they'll help you

Marketing and merchandising

Marketing support depends on the agreement terms between each brand and the platform. Numerous marketing tools are available on a rate card basis. Brands offering Mumzworld exclusivity in the region will be given a comprehensive marketing package.

Seller support
Help CentreNot available
Social MediaNot available
TutorialsNot available
WebchatNot available

Open times

8:00am - 9:00pm (GMT +3), Sunday - Saturday

Navigate to full profile of Mumzworld
Special terms None Apply now