- Registered users:
- 100 million
- Commission:
- 5 - 25%
- Membership fee:
- None
About this marketplace
Flipkart is India's largest online marketplace, with over 65% market share in major categories such as electronics, kids and baby, homeware, and sports and fitness. UK brands must partner with an Indian aggregator, who acts at the registered seller and manages operations in India.
- Product positioning
- EconomyAvailable
- Mid-RangeAvailable
- PremiumAvailable
- LuxuryAvailable
- Ways to sell
- SellerAvailable
- WholesaleNot available
Who else sells here?
Adidas, Disney, Ralph Lauren
E-commerce adviser tip
UK brands require an Indian-based aggregator to sell on Flipkart. The aggregator is the Registered Seller on the marketplace, and handles product listings, customer support, shipping, returns, and all other aspects of selling on this channel on your behalf. DIT can advise on aggregators and make introductions.
The best-performing categories on the platform include: tech accessories, beauty products, cosmetics, kids and baby, and toys. Books, heavy furniture and large appliances are not accepted.
UK businesses wishing to apply must be the brand owner or authorised to sell the brand.
About the customers
Flipkart caters to India's biggest cities (tier 1, 2 and 3 cities). The majority of online shoppers are under 35.
- Customer support
- EmailAvailable
- Help CentreAvailable
- Social MediaNot available
- TelephoneAvailable
- TutorialsNot available
- WebchatNot available
Open times
24 hours a day, 7 days a week
About fulfilment and delivery
- Logistics support
- Fulfilled by marketplaceAvailable
- Fulfilled by sellerNot available
Parcel tracking required by the marketplace
Yes
How you can join
- Organise translation
- To negotiate with the marketplaceNot available
- To apply to joinNot available
- For product contentNot available
- For seller supportNot available
- Upload product details via
- APIAvailable
- Content Management SystemAvailable
- Spreadsheet/CSVAvailable
- Set up
- A local bank accountAvailable
- A local companyNot available
- A local address to handle returnsAvailable
- Agree to
- Product exclusivity terms Not available
How you'll get paid
- Payments terms
- 30 days
- Currency
- GBP
How they'll help you
Marketing and merchandising
Flipkart will support merchandising for brands who meet product selection and expected pricing benchmarks. Flipkart has various channels to promote brands directly on the platform and through affiliates. It also offers special merchandising packages on a paid basis.
- Seller support
- EmailAvailable
- Help CentreNot available
- Social MediaNot available
- TelephoneNot available
- TutorialsNot available
- WebchatAvailable
Open times
24 hours a day, 7 days a week