Contact the Capital Investment team for more details about this opportunity

Opportunity Bicester Motion, Oxfordshire

The promoters for this project are seeking investor partners to invest 140 million GBP as either co-investors for the whole development or as a development partner.

There are options for providing debt/equity for any of the 4 elements comprising phase 1 of the 390 million GBP gross development value (GDV) major new leisure resort and visitor attraction in the automotive sector.

Contact the Capital Investment team for more details about this opportunity.

Artistic impression of green space and new new buildings as part of a completed Bicester motion development in Oxfordshire


Bicester, Oxfordshire


Project promoter

Bicester Heritage Ltd



390 million GBP GDV



Leisure, Hotel, Automotive, Research and development


Investment type

Investor partner for the full project or for individual assets


Planning status

Local Plan allocated site

Map showing bicester village's connectivity to london and Birmingham


As the map indicates, this exceptionally well located site near to the famous University City of Oxford is within 90 minutes travel for 50% of the UK’s population. It is just 2 miles from Bicester Village, a retail and leisure experience which attracts 6.3 million visitors each year, making it one of the most popular tourist attractions in the UK.

Bicester Heritage Limited owns the 180 hectare (444 acre) former airfield of RAF Bicester. It has already restored and re-activated over 35 buildings within the historic Technical Site to provide space for 40 businesses creating a National Centre of Excellence for the historic motoring industry/sector.

The wider site and peripheries to the airfield provide the opportunity for the promoters to realise their vision of creating the world’s first experience centre for vehicles of the past, present and future which will be a top 20 UK tourist destination with over 1 million visitors per year, incorporating a unique brand experience centre, luxury branded hotel, conference centre and future technology centre.

About the project

The first phase of the Bicester Motion project comprises 4 discrete but synergistic elements which are formed around the 2-mile driving experience track facilities.

Phase one includes:

  • 4 star hotel – 18,000 square metre (193,000 square feet), 344 keys with restaurant and leisure facilities.
  • Conference and events centre – 4,000 square metre (43,000 square feet) with seating for up to 3,000 in an existing Grade II listed WW2 hangar.
  • Automotive brand centre – 25,000 square metre (269,000 square feet) – multi brand driver experience centre including restaurants and retail benefiting access to 4x4 and driving experience facilities on site.
  • A technology hub comprising 20,000 square metre (215,000 square feet) vehicle workshop and labs for innovative, high performing and advanced technology automotive businesses. These will benefit from close proximity and access to demonstration track facilities on site.

The promoters of this project are in negotiation with a number of world class blue-chip operators and occupiers. The GDV for this first phase is estimated at 390 million GBP and the investment required 140 million GBP.

Promoters and partnerships

The project promoter is Bicester Heritage Ltd, a company which is located at the site and owns the entire land required for the Bicester Motion development. The project has the full support of Cherwell District Council and the Oxfordshire Local Enterprise Partnership (OxLEP).

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Find out more about Bicester Motion.