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Series

How To series

From choosing your export markets and finding the right customers, through to winning the contract and making the sale, to successfully getting paid, these sessions will help you start selling to the world.

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Is the How To series right for you?

  • Ideal for those who are new to exporting or want to refresh the basics

  • Learn the basics of selling goods or services

  • Cover the fundamentals of selling overseas

Number of events
10

Join our live events and learn from our international trade experts

  • Events are repeated monthly

  • Discover how your business can benefit from the vast range of global growth opportunities on offer

  • Useful sessions whether you trade direct to customer, or business to business

Events in this series

Work your way through the series from start to finish or pick and choose the ones you need – it’s up to you.

1. Learn how to conduct international market research and gain business intelligence

We'll talk you through how to structure your international market research to boost your sales in overseas markets.

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2. Learn how to build an effective international marketing strategy

Join us to understand why getting your marketing strategy right is so vital when selling overseas, and how to set clear marketing goals that can help you increase your sales.

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How to: Build an effective international marketing strategy

Online event

3. Learn how to figure out which global markets may be most suitable for your business

We'll help you get started with planning your business' global expansion and plan the practical side of entering new global markets.

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How to: Access new international markets

Online event

4. Learn why agents and distributors are important in helping get your goods in front of global customers

Using an agent or distributor is a relatively low-risk and cost-effective way of getting your goods from A to B - join us to hear how to select partners who will work best for you.

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How to: Manage agents and distributors in export markets

Online event

5. Learn the essentials of international taxes, tariffs and rules of origin

Understanding how customs duties and taxes affects overseas sales is crucial when trading internationally. Join us to understand your obligations and necessary steps you may need to take when exporting.

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How to: Navigate international taxes, tariffs and rules of origin

Online event

6. Learn how to navigate international regulations and customs procedures

We'll help you understand how to be compliant with global regulations and customs requirements, to ensure that your goods move through international borders with ease.

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How to: Navigate international regulatory bodies

Online event

7. Learn how to decipher which internationally recognised, standard rules (Incoterms) apply to your goods

We will outline some of the most commonly used Incoterms and help you select the most appropriate terms for your own overseas sales.

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How to: Use Incoterms correctly

Online event

8. Learn what the options are to help you move your goods into market

In this session we'll explore some of the options that exist to help you get your goods from A to B when you are selling internationally.

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How to: Move your goods into market

Online event

9. Learn how to get started with selling your services business to the world

We'll be covering the practicalities you need to consider before selling your services to global customers and how to deliver your services overseas.

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How to: Sell services internationally

Online event

10. Learn how to navigate the payment risks of international sales with confidence

The most important part of selling overseas is getting paid! We'll cover how to navigate the risks around payment when exporting your goods and services.

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How to: Manage risk and get paid when selling overseas

Online event

Speakers

Our UK Export Academy Advisers have many years of experience in exporting goods and services across the globe. They can offer specific guidance and advice on the many topics required to start selling overseas.

Unlock your export potential

Join the UK Export Academy for instant access to live events with Q&A, and event recordings available on demand.

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