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LinkedIn: The ultimate lead generator

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Deconstruct and learn how to best use one of the most powerful social media sites in the business world. ​

What you’ll learn

  • How to create platform-specific content
  • Maximise your engagement
  • How to use LinkedIn as a market research tool

Description

Whether a B2B or D2C business, LinkedIn holds a world of opportunities and most businesses in the UK don’t look outside their local area on the platform. ​Find distributors, partners and buyers for your products overseas by using the platform both as a market research tool and a connection tool.​

Create platform-specific content, learn how to connect with the right crowd, and engage your way to success on LinkedIn.

Speakers

Charlie Garnham

Digital Trade Adviser, Department for Business and Trade

Charlie loves talking about website UX, international SEO, social media presence and website localisation with her clients to ensure that they get the most out of their digital assets; whether they are selling direct to consumers or trading with distributors, agents or partners overseas. From handbags to security gates, biogas converters to recruitment services, Charlie supports all types of businesses with their export journey. In her spare time, she enjoys long walks in her local area and enjoying good food in the South West.

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